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A Branding Collection takes a more personal approach to the photo session. The focus is to highlight the face or faces behind the brand and showcase your personality to your audience. This is done through lifestyle imagery that highlights your authentic self.

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Images from a Branding Collection typically only require a limited commercial use license. Clients that opt for this license typically have more basic needs for the photos in their business. The photos will be used in non-reproductive manners including on their website, blog post, social media pages and/or emails.

A Commercial Collection takes a more product and service approach to the photo session. The focus is to highlight the essence and/or utilization of your featured product or service in images to be used in retail or wholesale sectors. This is done through stylized promotional imagery that tells a story to incentivize your audience to buy. Commercial Collection photo sessions often require a larger production (i.e set design, models, service workers, equipment rentals, etc.).

Images from a Commercial Collection typically require a commercial use license with custom specifications defining image use in specific geographic locations, time frames, third-party allocation, and so on.  Clients that opt for this license typically have more complex needs for the photos in their business. The photos will be used in large advertising matters including billboards, tv commercials, storefronts, etc. or reproductive manners such us on products for sale, commerce and e-commerce sales, and so on. Some larger clients may opt for a Full Buyout where they have an unlimited and exclusive license to use the images in any medium in perpetuity.

Still not sure what type of collection fits your needs? That's okay! We are able to offer more clarity in your branding consultation.